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Zaha Hadid
Mobile Art: Chanel Contemporary Art Container
Fabrice Bousteau, March 24, 2008
Zaha Hadid_Mobile Art: Chanel Contemporary Art Container
Zaha Hadid_Mobile Art: Chanel Contemporary Art Container
 
 Zaha Hadid explains this process, “The complexity and technological advances in digital imaging software and construction techniques have made the architecture of the Mobile Art Pavilion possible. It is an architectural language of fluidity and nature, driven by new digital design and manufacturing processes which have enabled us to create the Pavilion’s totally organic forms - instead of the serial order of repetition that marks the architecture of the industrial 20th century.” Hadid’s innovative architecture is the reason Karl Lagerfeld invited her to create the Mobile Art Pavilion. “She is the first architect to find a way to part with the all-dominating post-Bauhaus aesthetic. The value of her designs is similar to that of great poetry. The potential of her imagination is enormous,” Karl Lagerfeld explained during the launch of the Mobile Art Pavilion at the 2007 Venice Art Biennale. Zaha Hadid Architects’ recent explorations of natural organizational systems have generated the fluidity evident in the Pavilion for Chanel. The Mobile Art Pavilion’s organic form has evolved from the spiralling shapes found in nature. This system of organisation and growth is among the most frequent in nature and offers an appropriate expansion towards its circumference, giving the Pavilion generous public areas at its entrance with a 128m2 terrace.

Zaha Hadid_Mobile Art: Chanel Contemporary Art Container
Zaha Hadid_Mobile Art: Chanel Contemporary Art Container
 
Zaha Hadid_Mobile Art: Chanel Contemporary Art Container
Zaha Hadid_Mobile Art: Chanel Contemporary Art Container
 
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